LEARN FROM THE BEST

Get Real-Time Feedback On Your Lifts From Our World-Class Coaches 

The Starting Strength Coach Credential is the Most Advanced in the Industry

Brent Carter, SSC
owner

Brent Carter has been a Starting Strength Coach since 2013 and a Seminar Staff Coach since 2014, coaching Starting Strength Seminars across the US. Prior to his involvement with Starting Strength he received his degree in Exercise and Sports Sciences from Texas Tech University with emphasis in biomechanics and exercise physiology. Brent has been coaching clients of all populations and with various goals since 2004. In 2008 Brent moved to NYC to work with a boutique training company specializing in high profile clientele which lead to a career in education developing curriculum for trainers through a state licensed vocational school. After growing a successful Barbell team and group training class (winning three strongest team titles in the USSF) Brent Carter left NY to become the Dallas Fort-Worth Area Developer and lead Starting Strength Coach with plans to open three Starting Strength Gyms in the Metroplex.

Michael Jones, SSC
head CoacH

In 2019 Michael Jones earned his Starting Strength Coach credential. During this time he coached a high school football team as their strength and conditioning coach. They went to the state championship twice, winning once. He has enjoyed coaching professional golfers, Crossfit athletes, martial artists, and grandparents. Before this, he trained with an affiliate of USA Weightlifting, apprenticed with SMU Football strength and conditioning, and played collegiate rugby. He loves sharing with his athletes the lessons of the barbell that apply both in and outside of the gym.

Morgan Taylor
STAFF CoacH

Morgan, staff coach at Starting Strength Plano, hails from South Bend Indiana.  He graduated with a focus in Business Management, and Sports Management and Entrepreneurialism from Oklahoma State University.  Here he found barbell training and Muay Thai.  Upon discovering Starting Strength he placed 3rd at his first powerlifting competition.  He has trained under the tutelage of Jordan Burnett at Starting Strength Dallas, and studied Olympic Weightlifting with Josh Wells and Nick Delgadillo at Starting Strength Austin.  He continues to hone his skills through his development at Starting Strength Plano and through the Starting Strength Coach Development Course.  He enjoys working with wide varieties of athletes and abilities, believing that strength is the foundation of a full and well lived life.

GET PERSONALIZED Coaching

No More Wondering What To Do At The Gym

Your Coach Will Guide You

Learn what exercises to do and how many reps/sets you need
Know how long you have to rest between sets
Train with our world-class Coaches and get stronger faster, safer and more efficiently
WHAT MAKES US DIFFERENT

No Gimmicks, No Fads, No Sales Desk

All You Need to Get Stronger and Nothing More

A Platform Reserved for You

No more waiting for equipment. Your personal training appointment includes a platform reservation with all of the equipment you need to perform the exercises that are prescribed for you.

Digital Logbook App

Unequivocal, numerical progress - tracked in your own digital logbook. Available exclusively to Starting Strength Gyms Members.

No Sales Desk

The gym is for training, not sales. We dislike the pushy-gym-sales-guy as much as you do.

SS EQUIPMENT LINE

Equipment Designed by the Creator of Starting Strength, Mark Rippetoe

Train With Our Custom Designed Equipment

Barbells

There is no better tool for the job of getting stronger. Infinitely scalable. The elderly and de-trained may start with a broomstick. Some of our strongest trainees lift over 600lbs.

SS Power Rack

Each platform has a 600lb, bare steel, c-channel power rack. This is an indestructible piece of equipment. Multi-purpose, for anything and everything you need related to strength training.

SS Bench

Our red oak butcher-block bench is plain and perfectly designed, made 10” wide (versus 12”) to keep you honest on your bench setup.

STRONGER IS BETTER

Make Rapid, Measurable Progress, Guaranteed 

Regardless of Your Age or Fitness Level

BECOME A FRANCHISE OWNER

Want to Bring Starting Strength to Your City?

Request Information About Owning a Starting Strength Gym